![]() components of the process of ensuring the successful operation of enterprises. ![]() Therefore, modern economic conditions require intensive innovation activity, effective organization of research and development, innovations, reduction of innovation risks, strategic management in the innovation activity of each enterprise. The purpose of the article is to reveal theoretical aspects of development of the strategy of innovative development of enterprises in modern economic conditions. ![]() Innovative development strategy of an enterprise is a set of goals and installations, rules of decision-making and methods of transferring an enterprise from the old (present) state to a new (target) state on the basis of the introduction of innovations – technological, product, organizational, managerial, economic, social and positioning of the enterprise on competitive markets for goods and services.
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